Monday, January 9, 2012

Body Wipes are Unmanly

We've gotten a lot of questions from our fans about releasing our very own line of body wipes. The short answer is we could have, but opted not to. Here's a short story why...

I was one of those guys who always had a canister of wet wipes in my little gym bag. The antibacterial wipes were quite handy and made me smelling like a freshly cleaned baby's bum. I also trained at a gym that did not have any showering facilities, so being able to wipe all my exposed body parts down before heading home helped keep any bacteria on me at bay until I could shower.

I brought the wipes along with me to grappling tournaments. At one event, I was accompanied by a cute female friend of mine. She was kind enough to help record my matches on video, act as a profanity-laced cheerleader, and guardian of my belongings. I was tearing through my much bigger opponents in no gi, to the delight of the crowd. I knew I was doing good, and I was on top of the world. In between matches I would casually grab a wet wipe from my bag and proceed to clean myself at the sidelines. During one of my wipe downs, my female friend grabbed the wipe away from my hand and yelled, "Stop!". "Why?" I asked, and she looked at me with disbelief saying, "That looks so fucking gay!". She said it loud enough that people started looking at me in what seemed to be agreement, so I quickly put the wipe aside.

So here I am getting ready for my finals match, oozing with Brazilian Jiujitsu machismo, and a girl's telling me that despite all of that...she thinks that my actions were less than masculine. That's fucked up. Seriously fucked up. How would you feel if you were called unmanly in the middle of a freakin' testosterone-fest known as a grappling tournament?

I went home with a medal around my neck but the thoughts of being called unmanly for using a body wipe however, has left me scarred for life. It bothered me a lot because she was right. I was the only one who was wiping himself down after every match. Cleaning up was the right thing to do, but like my friend said, it did look unmanly. When was the last time you saw someone actually wipe themselves down at a comp? Very rarely...unless it was me you saw back in the day.

This is why Fight Soap has yet to release it's own line of body wipes for MMA, BJJ, and other combat sports.

We could have simply asked a private label manufacturer to saturate a bunch of generic baby wipes with tea tree oil, slap our logo on the can, and call it a day. That's what other companies do. We however opted to take a different and more effective route for instant combat cleansing. We're Fight Soap after all. Our design team eventually came up with the Body Armor Foam Sanitizer which has none of the inconveniences that I had experienced using wipes. It's discreet to use, takes up less bag space, and its effects last longer than the average body wipe. There are no used wipes to dispose, which is good for the environment.

Most important of all, I personally made sure that the Body Armor Sanitizer is a 100% manly product.

So the next time you pull out that body wipe. Think about my story.

Will it really be worth it, macho man?


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